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BAM Business Networking Dinner
Date: 19/07/2012 - 19/07/2012
Venue: Bankers Club, Kuala Lumpur

Visit to Nanyang
Date: 12/07/2012 - 12/07/2012
Venue: Nanyang HQ, Petaling Jaya

BAM MATRADE "Luncheon Business Talk"
Date: 26/06/2012 - 26/06/2012
Venue: Matrade Exhibition & Convention Centre (MECC)

Visitation to the Royal Thai Embassy
Date: 05/06/2012 - 05/06/2012
Venue: The Royal Thai Embassy

Visit to The Star
Date: 31/05/2012 - 31/05/2012
Venue: Menara Star, Phileo Damansara, PJ


Latest News
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15/09/2016 Coke uncovered: 12 marketing lessons from 20-year Coca-Cola veteran - Digging through a new book by former Coca-Cola Company European marketing chief Javier Sanchez Lamelas turns up plenty of insights for aspir...

14/09/2016 Just Eat relaunches brand and encourages customers to try new cuisines - Just Eat is overhauling its brand as it aims to expand its associations and encourage more consumers to think of food delivery as an everyda...

06/09/2016 How Nissan used 'intelligent marketing' to top the brand table at Rio - Audiences decide what they want to see and where.

05/09/2016 Changing brand names: is the risk worthy of the reward? - ...

24/08/2016 Tesco provokes national passions after renaming Scottish strawberries as British - Tesco has found itself in a social media storm after it changed the name of its strawberries and replaced the Scottish saltire on the packag...

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Brand Chat
“A great brand eventually becomes a valuable business asset – maybe your MOST valued business asset”.
 


Internal Branding: What is that Exactly?

Experts predict that in 2013 worldwide mobile Internet usage will surpass desktop usage. How can your business better prepare for this scenario?


More Brand Chat »
Featured Quotes
"Your word must be your bond. I hope that is the ethos that Malaysian companies at home and abroad will live by in order to develop a very strong brand domestically and internationally."
- YAB Najib Tun Razak (Prime Minister of Malaysia)
"Remember the best brand ambassadors are your own staff. So branding is both internal and external. No point selling your brand if your own staff doesn’t believe in your own brand. So spend time in making sure your own staff understands their brand."
- Tony Fernandes (CEO of Air Asia)
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This Month Poll
Branding 1 Malaysia internationally will help to brand Malaysia companies as well
Totally Agree
I think so
Don’t think so
Definitely not happening